Webinar with Tsh Oxenreider

• tell stories ! … people want to know about you, not just about the tips or info you are sharing
• network with other bloggers
• plan a bit and have a schedule

income streams

• private ads (with ad manager)
  – complete control
  – set own price
  – flexible but a lot of work
  – dollar cpm based on previous month (calculators online)
  – discount for first time advertisers
  – keep your ad slots full
  – media kit very important (here)
  demographics from www.quantcast.com
  – look at similar sites, contact their advertisers
  – fewer ads
• network ads
  – big brands
  – they take a big cut and take a while to pay
  – limited control
• affiliates
  – ebooks
  – amazon
  – be selective
•  ? see slides
•  ? see slides

time management

• you can’t do everything ! you have to be ok with that or it will be overwhelming
• have a very clear mission statement to know what to say no to

contributors

• editors earn a cut from ads in the network (www.simplelivingmedia.com)
• writers earn a fee per post
• virtual assistant for Tsh (emails, etc.)

why 6 blogs instead of 6 categories on 1 site ?
to keep it simple and clear for audiences

finding an audience

• go where your readers are (Facebook, etc.)